Tuesday, July 5, 2011

And thus....the term YUPPIE was born



A fair amount of the popular culture of the 80s was a throwback to 50's culture (BACK TO THE FUTURE is a prime example) but also partly due to Ronald Reagan who was an icon in the media. Reagan was about big money and big business...and thus the term YUPPIE was born. It was hip to be a yuppie back in the day, a statement against the counter culture of punks and hardcores. Hip to be square as Huey puts it.

Women in the 80's were not just fashion mavens, they had it a lot harder than our generation. Ladies had a difficult time achieving success in the workplace and were treated poorly. Some office environments required women to wear panty hose and skirts, they couldn't even wear pants!! What no jeans to work? OMG! Latchkey kids were the norm in the 80's more than ever before due to their desire to prove themselves in the work world. Thanks to you ladies, I only have to wear pantyhose when I want to feel sexy! Yay for independence!

Some classic examples of Workin Women in the 80s would be Working Girl, Baby Boom, Mr Mom, Big Business and my personal favorite from 1980, 9 to 5.

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